Game Show America Blog

Greetings and Salutations!

When pitching Game Show America for an event, it’s important to make sure our productions are presented to your clients in a way that makes them feel the energy and excitement a game show can bring to their events.

When clients call me directly, I typically do not sell anything.  I first ask a few questions about the event.  Then I explain the type of game shows that I feel would work best for the event.  Then I share with them a story about past events and how excited our clients were about incorporating GSA into their programs.

What I’m selling is me.  My explanation conveys and excitement and enthusiasm that is unmatched.  I truly LOVE what I do, and when a client calls, they hear it in my voice.  I paint a picture for the client.  I give them ideas.  I give them testimonials.  But it’s generally not what I say, it’s how I say it that wins the client over.

GSA works with a number of event planners and production companies all over the United States.  I personally thank each and every one of you for choosing to work with us and promote our services.  Some companies allow me to participate in the sales process (whether it be on the phone or an in-person pitch).  Some companies take our information and make it a part of their presentation or proposal.  Other companies simply offer it in a menu as one of many options for their events.

The success rate varies, depending on a number of factors.  When the client chooses another form of entertainment or chooses not to do a game show altogether, it’s not always apparent as to why.  At times like this I wonder - was the game show element presented in a way that was exciting and enthusiastic?  Was it presented like I would personally present the game show to a client?

The service GSA provides has physical elements, but the intended messages and goals the game show provides are often intangible.  Things like content retention, motivation, employee recognition, and teamwork are in and of themselves mostly intangible.  All of these can be difficult to measure (did they really GET the message?), and clients sometimes don’t fully comprehend that game shows CAN and DO help companies accomplish all of these things.  Occasionally, I have heard a game show presented as “a Jeopardy-like game”, “questions and answers with buzzers and stuff”, and “it’s something like Family Feud”.  The truth is, there is MUCH more to it than that.

If your client is considering a game show, find out as much about their goals as you can.  Then, contact us.  We’ll help you paint that picture for them - and help you convey that excitement and enthusiasm in your presentation.  We’ll even be on the call with you as your “game show expert” which will give your presentation that “something special.”

We truly want to help you present game shows in the best way possible.  Think of GSA as an extension of your company.  With our enthusiasm, we can help turn inquiries and RFP’s into long-standing clients.

I look forward to talking with many of you soon!  Game On!